Higher Education Marketing: Stein Communications

interactive media

IN THIS ERA of Web 2.0, it's more important than ever to extend your marketing message across multiple media -- and to take advantage of the viral marketing capabilities within your reach. To help you achieve a message that is well developed, polished, and savvy, we offer you a complete set of interactive services and tools.

web sites
Our consultants and our web team work in conjunction to perform site analyses and provide technical recommendations that will bring your site in line with your goals and answer the needs of your target audiences. We can help you develop architecture, design, and content for an institution-wide web site or a smaller micro site. With accessibility in mind, we code for the vision impaired as well as for functionality in multiple browsers and across different server platforms. Hosting, comprehensive site maintenance, and statistical analysis are available as part of any web site project.

custom programming solutions
Responding to the need for custom database solutions, we have developed a series of dynamic products, including:

CommunityYou: private online community for admitted students
PersonalizationPlus: personalized admissions site for prospective students
ApplyOnline: savable, online admissions application
WebAcademics: academic programs database
WebClasses
WebNews: news and events database
WebSports: athletics database
Scholarsip calculator
Slideshows and photo galleries
Interactive send-a-postcard feature
Flash animation and video

email marketing
Stein is currently using our email marketing solution to serve clients with broadcast email solutions, as well as to successfully distribute our own newsletter, The Scoop. We can help you craft an email campaign plan, design message templates, create the content, manage your broadcast email campaigns, and track the results of each campaign.

CD-ROM
As technology continues to evolve, many institutions are looking to CDs and DVDs as marketing tools. Stein can help you create a custom CD or DVD that aligns with your overall message and contains dynamic features such as video, streaming audio, and Flash animation.