The Graying of Facebook
by Taylor Trussell, Stein | February 5th, 2009Need more evidence that Facebook is no longer the province of teens? Here are the latest user statistics from Inside Facebook:
The big news? Only 12% of registered users are between 13 and 17 years old.
Other highlights:
- Nearly 25% of all Facebook users are over 35.
- 45% of users are 26 years old or older, which is where FB continues to expand. The fastest growing age group by total users is 26-34.
- The number of female users aged 55 and over grew 175.3 percent since late September making them the fastest growing segment. Males in that age group grew by 137.8%. (This age group still accounts for only 3% of all users.)
- Overall, more women than men are registering in almost every age group. Women now comprise 56.2% of Facebook’s audience and outnumber men in the 18-25 and 26-34 age groups. Those groups have 1.4 females for every 1 male user.
Is FB running its course as the go-to site for prospective students? Or is it a big enough tent that teens will tolerate some crowding by those they consider old folks (meaning, of course, everyone over 35)?







September 25th, 2009 at 1:25 am
Generational blur is in swing. People want to connect and the older generations care enough to migrate so they can relate. Relating is the driver.